When we were toying with what to get Arrow #2 for his graduation, gold was one of the options.
The price of gold is getting more and more expensive. So much so that most people would avoid buying gold for jewellery any more especially the 24k aka almost pure gold. However, we decided to buy Arrow #2 a 22k gold chain. Imagine our shock at the price – in ten years, it has quadrupled!
Whilst at the shop Hubby also noticed that they are selling 10k gold chains too. These were surprisingly very affordable in comparison. They look the same and feels the same despite the lesser gold contents.
Smart sales strategy. It makes good accessories available to more.
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